Ecellence is a way of life; not a Public Convenience!

In the previous blog, I talked about Intent and Mission. It means a way of life which is marked by “Excellence”. The ability to perceive or find meaning; going beyond just the signals that the senses present. Being able to interpret and make meaningful inferences and act upon them. Leading from Information into Knowledge and Innovation continuously and Renewing to the next higher threshold of Capability. All this is possible without losing interest only when there is a guiding purpose that achieves a number of interim milestones along the way, each one progressing towards a deemed destination or a desired state. And such a Purpose is essentially layered by Culture; Values, Beliefs and Assumptions.

While it is important to look externally for the signals, true transformation is possible only when you interpret that and look inwards towards transforming the culture first. A business enterprise succeeds when more people are aligned culturally to the purpose of the enterprise and commit their action continuously to the cause. This need not be such a boring thing after all. For this is where the so called “Chief Fun Officer (CFO)” steps in.

Fun is not about pizzas and beach parties. It is about creating the occasions and environment for Rewards, Recognition and Celebration. It is about people feeling the need to contribute and be counted. It is about making every member of an organization grow; be it emotionally, personally or professionally. Come to think of it, we spend most of our lives with our working colleagues and we need a mechanism to create and interact in an environment of trust and mutual reliance. While enterprise social networking will also do it, there must be a physical mechanism to renew the culture of an enterprise and energize it to the demands of its purpose. Core to this mutualism is the ability to think “Mutually Inclusively” rather than “Mutually Exclusively”. This is also the principle that drives the differentiation between the “design of design” and the “design of implementation”.

It is interesting (for lack of a better word to describe a neutral stance) to read the Galleon Chief Rajaratnam denying charges of insider trading saying, it is “deep research” and not “insider trading” around the leveled charges. If such is the insight provided by research, one pertinent question to ask is “why is it selective only on a few companies”?

Excellence is a universal phenomenon when it comes to an individual, family, business enterprise or nation. It is a shared culture that believes that even when some members of its organization are moving away from the purpose, it will draw them back into the fold with care and courage of conviction. Of course, the illustrative point here is that, intelligence can be used in two ways; one that produces short term results and instant gratification and another that sustains over a long period of time and energizes the enterprise. While the former may create a few heroes and wealth for a few in the short term, it only creates stress, not energy.

About Subbu Iyer

Subbu Iyer is an Innovation & Transformation Leader as with 28 years of serving customers globally. He is currently the Chief Designer & Transformer at Energizing Innovation, an enterprise that is being founded to facilitate continuous growth in enterprises and as a consequence create societal wealth. The Radical Shift that this enterprise intends to employ is focusing on the Potential rather than the Performance of a business. He has been a serial entrepreneur and an intrapreneur in his past life, having founded Nihilent Technologies and Nandaki Systems besides being associated in senior leadership roles with firms such as Coopers & Lybrand, Cambridge Technology Partners, Tata Consultancy Services, Wipro Technologies and Steria.
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