Experiencing is the key to Knowledge

You experience when you experiment. There starts your cognition process and further doing refines the cognition to a higher state of recognition. Moving from the state of unconscious to the sub-conscious and then onwards to a state of consciousness is this process of knowledge or a heightened state of recognition. Whether it is an individual or an organization, this means not the impulses stored in your brain or your database but the ability of the senses to respond to a known or unknown stuuli and associate with to a set of impulses stored in the database or the brain and former a higher state of learning, recognition and therefore actionable change.
Experience here should not be mistaken for one years learning repeated over and over again. It rather alludes to that uniqueness or the newness.

About Subbu Iyer

Subbu Iyer is an Innovation & Transformation Leader as with 28 years of serving customers globally. He is currently the Chief Designer & Transformer at Energizing Innovation, an enterprise that is being founded to facilitate continuous growth in enterprises and as a consequence create societal wealth. The Radical Shift that this enterprise intends to employ is focusing on the Potential rather than the Performance of a business. He has been a serial entrepreneur and an intrapreneur in his past life, having founded Nihilent Technologies and Nandaki Systems besides being associated in senior leadership roles with firms such as Coopers & Lybrand, Cambridge Technology Partners, Tata Consultancy Services, Wipro Technologies and Steria.
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